Google Play, formerly known as Android Market, is a digital distribution service operated and developed by Google. It serves as the official app store for the Android operating system, allowing users to browse and download applications, music, movies, TV shows, books, and magazines developed by third-party developers and publishers.
History
- 2008: Android Market was launched on October 22, 2008, alongside the release of the first Android device, the HTC Dream (also known as the T-Mobile G1).
- 2012: On March 6, 2012, Android Market was rebranded to Google Play. This rebranding was part of Google's strategy to unify its digital distribution platforms under one brand, which also included services like Google Music and Google Movies.
- 2015: Google Play became the primary source for installing applications on Android devices with the release of Android 6.0 "Marshmallow", where Google Play Services became a core component for app functionality and updates.
- 2016: Google Play introduced Instant Apps, allowing users to try apps without installing them fully.
- 2020: Google launched Google Play Pass, a subscription service offering access to a curated collection of apps and games free from ads and in-app purchases.
Features
- App Downloads: Users can download and update apps directly from the store, with over 2.9 million apps available as of late 2021.
- In-app Purchases: Developers can offer in-app purchases for digital goods within their apps.
- Content Ratings: Apps are rated by users and must follow Google's content guidelines, which include ratings for age appropriateness.
- Security: Google Play Protect scans apps for malware and provides user protection against harmful applications.
- Google Play Music: A service for streaming and purchasing music, which was later integrated into YouTube Music.
- Google Play Movies & TV: Allows users to rent or purchase movies and TV shows.
Business Model
Google Play primarily generates revenue through:
- Advertising within the store.
- A commission on in-app purchases and paid apps, typically 30%.
- Sales from Google Play Music, Movies & TV, and Books.
Legal and Controversies
Google Play has faced numerous legal challenges and controversies:
- Antitrust issues regarding its commission structure and app store practices.
- Content moderation and removal of apps deemed inappropriate or violating Google's policies.
- Security concerns with high-profile malware incidents.
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